This Summer’s Hottest Swimwear Trend Probably Isn’t What You’d Expect
Bella Hadid and her model gang might be championing the sort of high-cut thong bikini bottoms that are synonymous with the ’90s, but there’s more demure swimwear movement going on in the real world right now. The term “modest bikini” is being furiously looked up on Pinterest, while fashion marketplace Lyst reported that bikinis with high waists (which are typically much lower cut than the ’90s hip-bearing styles) were the most searched-for shape in the UK last year.
And it’s not all about bikinis. Scroll through your Instagram feed and you’ll likely spot a number of influencers in a demure one-piece in place of daring cut-out iterations, meaning the modesty trend extends to all areas of our swimwear.
So if you’re more into modesty dressing for the beach than baring all, you’ll be pleased to hear the choice is plentiful right now with the likes of Topshop, Mango, ASOS and Solid & Striped offering up a whole host of covetable options.
Lucy Williams in a two-piece by Marysia Swim.
You don’t need a yacht to channel Kendall Jenner’s Riviera style.
Cult swimwear brand Marysia has gotten in on the modesty act with its supremely desirable scallop-edge separates.
The Parisian brand that launched the bikini over 70 years ago certainly knows a thing or two about how to flatter a woman’s body.
& Other Stories Graphic Print Padded Bra (£19) and Graphic Print Bikini Briefs (£17). Nautical, but with a fresh twist.
This girly style is sure to inspire some approving glances poolside.
This (almost) offers the coverage of a cutout swimsuit but with the convenience of a bikini.
Warehouse Swirl Print Bikini Top (£17) and Swirl High Waisted Bottom (£15). This quirky bikini certainly won’t break the bank.
Made by Dawn Shell Bikini Top (£100) and High-Waist Bikini Briefs (£118). We love the vintage appeal of this set.
H&M Bikini Top With a Zip (£15) and Bikini Bottoms High Waist (£13). This athletic style really packs a punch.Beth Richards Ines Bikini Top (£101) and High Waist Bikini Bottom (£87). Always super-flattering, play around with mixing and matching Beth Richards’s swim separates.Beija London Get Wet Z Bikini Top (£60) and Get Wet Deep Brief (£25). This new label has made responding to the needs of women’s differing cup sizes its mission. Next, discover the five sandal styles you need this summer.