Jennifer Metcalfe Becomes ‘Face Of’ British Heart Foundation’s Fascinator Range

Jennifer Metcalfe Becomes ‘Face Of’ British Heart Foundation’s Fascinator Range

Jennifer Metcalfe Becomes ‘Face Of’ British Heart Foundation’s Fascinator Range

TV Actress, Jennifer Metcalfe has backed the British Heart Foundation’s fight against heart disease by becoming the ‘Face Of’ its new Fascinator range.

The charity’s fascinator range will launch with a week-long takeover in 530 of its clothing shops on March 19th – highlighting the fashionable, affordability and versatility of the range. The fascinators will continue to be available to buy in BHF shops throughout the Spring / Summer season.

Jennifer Metcalfe for BHF


Jennifer Metcalfe said: “I am thrilled to be supporting the British Heart Foundation by becoming the ‘Face Of’ the new fascinator range and highlighting the need for more research in to beating heart and circulatory disease – one of the UK’s biggest killers.”

“I was instantly struck by how gorgeous the styles were, not to mention the affordable price. I often wear fascinators to events and with the vast options available in this range, they will compliment so many of my outfits perfectly. I’m looking forward to sporting some of these styles to the occasions I have upcoming and showing off the great selection.”



The range offers 38 statement styles adorned with statement bows, delicate flower prints, corsage,  soft feathers and diamante detailing. Offered in a spectrum of colours, customers can choose from creams, greys, lilacs and bright pinks to add a colour pop to outfits, or choose darker shades such as navy and black to offer a more timeless look.

Those with a fashion flare can opt for our Hollywood style disc fascinator which sits slightly slanted on the head, giving 1960’s Audrey Hepburn vibes. Those preferring a more classic look will be thrilled with our simple floral styles in muted hues. With 4 occasion clutch bags to compliment the range, customers will be spoilt for choice.

Not compromising on quality and ensuring wearers look completely chic, the BHF’s new Fascinator range starts at an incredible price of £7.99; making it the perfect range for shoppers looking for style on a budget. This stunning collection will be hard to match from any other high street brand and all profits bought from the range go towards research into fighting heart disease for good.

Melanie Richards, Womenswear and Accessories Buyer at the BHF said: “We are delighted to be working with Jennifer. She is passionate about our cause and the perfect fit for us – stylish, confident and savvy, she eludes the key traits our customers are drawn towards. Having her involvement in this campaign will not only showcase how versatile the range is, but show that style doesn’t have to come without substance. All profits raised from the sales of the Fascinators will go towards research into helping us beat heartbreak for good. Customers are really spoilt for choice with this range as there is a style for every fashion-conscious lady at unbeatable prices.”

BHF’s Fascinator Range will be available to buy across 530 of its clothing shops nationwide or via the online shop at from 19th March 2018.

All items worn by Jennifer were sourced at BHF shops*. Shoppers will have the chance to style themselves with their favourite look, as the outfits will go to auction on BHF’s eBay shop and be available to bid on from 19th March –

Each year, BHF shops raise around £30 million for BHF’s life-saving heart research, which has already led to breakthroughs that save countless lives across the UK.

County Lifestyle and Leisure Team
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