Celia Birtwell Collection
The charming range of 12 home and fashion accessories will be available from 15th January 2019 at all 560
BHF standard shops across the UK.
The products, which showcase Celia Birtwell’s iconic floral prints, will include a pom pom wash bag, a
super soft cushion and a blue tassel scarf. There’s also a photo frame, jewellery box, set of mugs,
canvas tote bag and a selection of purses. You can even get your hands on a charming magnifying
glass if you’re feeling especially nostalgic!
Celia has kindly chosen to support the BHF as her family have a personal connection to the cause.
Bella Clark, her daughter-in-law and business partner, sadly lost her sister, artist Roz Cryer, to a rare
congenital heart condition in 2017. The family have been strong supporters of the BHF ever since
and want to help raise awareness and funds for the BHF’s life saving research through the sales and
promotion of this exclusive range.
The collection offers the perfect solution if you’re after a pick-me-up to beat the January blues or
perhaps searching for a Mother’s Day gift. Whatever the occasion, the dream-like quality of Celia Birtwell’s delightful prints will transport you to days gone by.
All proceeds from the collection will go towards much needed funds for life-saving research into
heart and circulatory diseases, including conditions such as stroke, diabetes and vascular dementia.
Celia Birtwell said: “It has been an honour to work with the British Heart Foundation over the past
few months and I am so pleased to reveal the final products. The cause is very close to my heart and
I hope the collection will raise vital funds so that future families don’t have to go through the
devastation caused by heart and circulatory diseases.”
Allison Swaine-Hughes, Retail Director at the British Heart Foundation said:
“We are so grateful to Celia for her support in designing these beautiful accessories, which not only
look great but will also help fund the BHF’s vital work. With a staggering 7 million people across the
country living with heart and circulatory diseases, it’s essential that we continue to accelerate
research into new ways to prevent, diagnose and treat them. The support of families like Celia’s is
vital in enabling us to continue this work.”